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Influence Group is one of the largest multinational group of firms specialized in strategic marketing, communications, and growth services tailored to serve governmental bodies, public and private corporates, international organizations and NGOs in several countries across the MENA region.

Founded in Egypt in 2007 by bold professionals, the group was able throughout the years to control the narrative, affect public opinion, impact major state decisions, alter consumer behaviors and scale businesses by tailoring powerful strategies, massive online and offline campaigns, and initiating launches and activations contributing to business growth.

Whether on a local, regional or international level, the group owns a distinctive asset of strategic alliances, networks, and stakeholders quality for creating exceptional stories internally and externally.

Our Subsidiaries

Influence PR

Influence PR has been shaping and influencing the public opinion ana consumer perceptions arouna the region's vital issues within different industries helping multinationals and large corporations navigate challenges and establish a legacy of lasting impact and success.

Services

• Corporate Communications

• Positioning & Profiling

• Reputation & Crisis Management

• Executive Training

• Sustainability & CSR

• Conferences & Roundtables

• Press Releases

• Media Relations & Monitoring

• Translation & Copywriting

Influence X

Influence X specializes in providing unique turn key experiences through all kinds of BTL and on ground corporate and consumer activities.

Services

• Events Management

• Fabrication & Production

• Brand Activations

• Promotional Items

• Translation & Copywriting

• Visual Content

• Internal Branding

• Corporate Identity & Manuals

IPA

IPA is crafting government relations, steering public policy, and pioneering investment affairs for a future of strategic excellence

Services

• Public Policy & Regulatory Affairs

• Laws & Regulations Monitoring

• Policy Brief

• Advocacy

• Training

• Government Affairs

Mention

Mention has taken the digital marketing scene by storm to grow into the leaders of creative storytelling blended with strategic business capabilities.

Services

• Social Media Management & Analysis

• Digital Marketing

• Content Creation

• Media Buying

• ATL

• Website Analysis
• Digital PR

• Branding

925 Magazine

925 is the first online magazine of its kind in the MENA region with engaging stories, insights and opinions about working professionals and business workplaces.

Services

• Events Coverage

• Articles & Features

• Interviews

• A/V Podcast

• Documentaries & Video Production

• E-Magazine Newsletter

• Website Ads

Twenty O Seven

Twenty O Seven is a fully integrated business growth consultancy that aids in scaling businesses in the MENA region.

Services

• Brand, Market & Consumer Analysis

• Marketing Strategy & Budgeting

• Brand Architype Building & Architecture

• Organizational Assessment & Development

• Financial System Development & Automation

• Feasibility Studies